Paragon Sports AB

Project: New logo and identity

Client: Paragon Sports AB

Creative Director: Natalia Pérez Wahlberg

Victoria from Paragon Sports AB, located in Sweden, contacted me after purchasing one of my horse illustrations. She was looking for a cohesive and elegant logo for her new enterprise, Paragon Sports AB, which focuses on horses and all things equestrian. The solution was a logo using said illustration and a font that was both elegant, sophisticated, and clean. 

PSAB_Logga_2021

Final logo with final color scheme

OC_Paragon_Logo_BizCards-Mockups

Business cards look and feel

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Look and feel of logo and brand on a journal

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Embroidered logo mockup on beanie

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Embroidered logo on hoodie

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Van wrapper look and feel

Interested in working together?

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